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Kill For Growth
$23.00
(0:00 – 0:30)
How do you grow a business today, not 1980, not 1950? Well, the reality is there are certain fundamental principles of business that cannot be avoided. And one of the fundamental principles of business is that products and services 100% of the time die, but companies don’t have to. So with that, cut off your toe.
(0:31 – 0:52)
And what that means is there is a 100% chance that whatever your main source of income right now is, it’s going to fail. It doesn’t matter. Either you’re mortal and you’re going to die, so you can’t move that product anymore, or the company’s going to change, the industry’s going to change, how that product is marketed to you.
(0:52 – 1:04)
Something’s going to change. If anybody can name me three companies that are still selling the same product today that they were selling in 1880, well, there it is right there, enough said. It is what it is.
(0:00 – 0:30)
How do you grow a business today, not 1980, not 1950? Well, the reality is there are certain fundamental principles of business that cannot be avoided. And one of the fundamental principles of business is that products and services 100% of the time die, but companies don’t have to. So with that, cut off your toe.
(0:31 – 0:52)
And what that means is there is a 100% chance that whatever your main source of income right now is, it’s going to fail. It doesn’t matter. Either you’re mortal and you’re going to die, so you can’t move that product anymore, or the company’s going to change, the industry’s going to change, how that product is marketed to you.
(0:52 – 1:04)
Something’s going to change. If anybody can name me three companies that are still selling the same product today that they were selling in 1880, well, there it is right there, enough said. It is what it is.
