Are You An AskHole?

Should be added to any marketing strategy, marketing plan, or general content outline.

Growth in general revolves around how well we ask for things. We ask employees to do a task, managers to manage orderly, and most importantly, customers on buying things.  Marketers knew hundreds of years ago that there is a right way and a wrong way to ask for something.  This nugget shows the exact formula, step by step, as to how to create “THE PERFECT ASK”.

It also demonstrates how the majority of businesses miss this step, and how easy it will be to pass your competitors by making the commitment to always ASK in this manner.

Another nugget that is simple to implement and that everyone can do.

(0:00 – 1:30)
Again, we’re hitting every possible angle of things that affect business growth. I think we can agree, going back to some of the greatest business books of all time, specifically Think and Grow Rich, that is the pivotal book that kind of spawned the age of the mastermind group, the age of the book of collective wisdom, the mind that got you into the challenge can’t get you out of the challenge, etc. With that said, I think there is a lot to be said for seeking and asking for mentorship.

I think there’s a right way and a wrong way, no matter who you are listening to this, there’s a right and wrong way to ask for mentorship. It only happens if you ask. Let’s get real clear.

Mentorship, mentors don’t come to you. Doesn’t work like that. You ask for them.

That’s just how it goes. Let’s do a couple comparisons.

I’m going to start with an easy one. For anybody that’s ever heard, that’s hearing this, that’s ever gone for a bank loan. I don’t mean for a car.

(1:31 – 2:28)
I mean for a business. Most of the time, a good 90 plus percent of the time, the bank is going to require, even though we won’t, they won’t necessarily read it, they’re going to require a business plan. What’s interesting is you do this exercise.